Oct 28 - 29 2026
GitHub Universe 2026
Fort Mason Pavillion, San Francisco, CA
Universe is the global three-day event for developers and leaders driving the future of software.
GitHub Universe is where the future of software takes shape. Returning to San Francisco’s Fort Mason Center this October, Universe 2026 brings together developers, leaders, and innovators from every corner of the ecosystem for two days of exploration, collaboration, and discovery. Attendees dive into 100+ sessions, live demos, and immersive spaces that turn inspiration into action, all in the spirit of building smarter, faster, and more securely.
Partners play a central role in the experience—powering activations, sharing expertise, and showcasing solutions that enhance developer productivity and organizational success. By joining Universe, you align your brand with the world’s most trusted developer platform and engage a global audience that’s defining the future of work, AI, and collaboration.
What sponsors are saying
CodeCargo's first GitHub Universe was a huge success. The conference gave us the time to introduce our product to decision makers at some of the most important Fortune 500 companies in an atmosphere that was designed for discussion and learning. We were able to generate many more leads than we expected.- CodeCargo
We had valuable conversations with prospects and received actionable, honest feedback from current users who we met in person.- Mintlify
If I could do fun things at my booth all the time I would. At this point you have to do something interesting and different to get people to come talk to you. I don’t think we’d get as much traffic without something to get them to come by.- JFrog
At Logitech, we’re dedicated to listening to the developer community and responding with innovative solutions that help creators thrive. Partnering with GitHub and showing up at Universe lets us celebrate those whose voices shape the future of technology.- Logitech
Sponsoring GitHub Universe was an absolute game-changer for us. From start to finish, the experience was seamless—GitHub's team made it incredibly easy to get involved, with clear communication and top-notch support every step of the way. The event itself was a perfect match for our brand, attracting an audience that was not only engaged but also aligned with our offering. We had meaningful conversations with developers, engineers, and decision-makers. The energy at the conference was electric, and the opportunity to showcase our brand in such an inspiring environment was invaluable. We couldn’t have asked for a better platform to connect with the community.- Endor Labs
The GitHub sponsorships are amazing because it allows us to have maximum exposure not only to our collective customer base but also to our GitHub field leadership teams and reps.- Atmosera
GitHub Universe was nothing short of amazing. The energy, innovation, and community spirit in the room were palpable as we explored the next frontier of engineering intelligence. From thought-provoking sessions to hands-on demos, the event fostered connections and inspired new ideas that will drive engineering operations forward. We’re thrilled to partner with GitHub, and this event highlighted just how powerful our combined vision can be for the engineering community.- Faros AI
Who you’ll reach
Professionals from Fortune 100 companies, fast-moving startups, and the open-source community are coming together to collaborate, build, and level up their workflows. No matter the industry, they’re looking for the right tools, insights, and connections to work smarter—and they’re ready to hear from you.
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1-99
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100-999
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1,000 - 9,999
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10,000+
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Technology and Communications
Computers & Electronics, Software & Internet, Telecommunications
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Enterprise and B2B Services
Business Services, Financial Services, Government, Healthcare, Education
0%
Commerce and Distribution
Retail, Wholesale & Distribution, Transportation & Storage, Real Estate & Construction, Food & Beverage Services, Media & Entertainment
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Industry
Agriculture & Mining, Energy & Utilities, Manufacturing & Production, Consumer Services, Non-profit
- Adobe
- American Airlines
- American Express
- Amazon
- Apple
- AT&T
- Bank of America
- Capital One
- Chevron
- Charles Schwab
- Cisco
- DataStax
- Geico
- Intel
- JPMorgan Chase
- Kaiser Permanente
- Liberty Mutual
- Mercedes-Benz Group AG
- Morgan Stanley
- NASA
- Netflix
- Nike
- Nintendo
- PayPal
- Salesforce
- Shopify
- Slack
- Sony
- Spotify
- Twilio
- Uber
- Verizon
- Visa
- Walmart
- Warner Bros.
- Wells Fargo
- CTO
- VP Business Dev
- Sr Dir Platform & Ops
- Dir Engineering
- Founder & CEO
- Sr Engineer, Digital Experience Platform
- Sr DevOps Engineer
- Director Product Mgmt
- Sr Tech Lead Ops Engineer
- Sr Lead Engineer
- Software Security Director
- Sr DevX Engineer
- DevRel Manager
- Sr Mgr Core Infrastructure
- Director DevOps & Cybersecurity
- Cloud Architect
- Solutions Engineer
- SVP Cloud Security Engineer
- Principal Architect DevRel Tools & Enablement
Sponsorship opportunities
Put your brand at the center of the action.
Connect with developers, technical leaders, and software teams who are shaping the future of tech. Universe 2026 is your chance to show up, stand out, and spark new conversations. Whether you want to share insights on stage, demo your products, or grow brand awareness, we’ll help you make the right connections.
Learn more
Platinum
This level is for companies that want a top-tier presence at Universe with a totally bespoke, hands on activation.
Learn More
Overview
Platinum Opportunities
This level is for companies that want a top-tier presence at Universe. This sponsorship level features: the best placement next to GitHub’s central demo area, opportunities for custom branding, time on the demo and breakout stage, plus a custom interactive activation that brings your technology and messaging to life. Whether you want to get attendees hands-on with your technology or create a memorable art installation, this installation will be completely bespoke and one of a kind.
Starting from: $165k
2 Available
What's included?
- 15’x15’ fully bespoke activation. Note: all fabrication and fulfillment are included in cost of sponsorship
- (1) Demo stage session & (1) choice of breakout session
- Three (3) lead capture devices with option to purchase additional
- Host your own auxiliary event & we’ll amplify to attendees
- Export of attendee leads from sponsored sessions
- Access to attendee insights list
- (8) General Admission Passes
- (3) Keynote Passes
- (12) General Admission Passes @ 30% off
- (6) Comped customer Passes
- (10) Customer Passes @ 50% off
- Linked logo on githubuniverse.com
- Logo placement on onsite signage
- Access to private sponsor lounge
- (8) Reserved timeslots in semi-private meeting pods
- Dedicated PR support for shared messaging around Universe
- Access to press list 24 hours before event
- (3) tickets to Day 0
- Spotlight in Featured Partner email
- Sponsorship concierge
- First right for refusal for 2026
Learn more
Gold
Is positioning your company as a thought leader top-of- mind for your business? With placement right next to GitHub’s central activation and a large customizable booth, this level is for you.
Learn More
Overview
Gold Opportunities
If space to connect with attendees is a top priority but stagetime isn’t as important, set up your team in this custom branded booth located right at the heart of campus. Note, this level is identical to Gold + Content except that it does not include the breakout session or Demo Stage session.
Starting from: $100k
5 Available
What's included?
- 16’x8’ semi-custom demo kiosk. Choice between 3 layouts. Note: all fabrication and fulfillment are included in cost of sponsorship
- Three (3) lead capture devices with option to purchase additional
- Host your own auxiliary event & we’ll amplify to attendees
- Export of attendee leads from sponsored sessions
- Access to attendee insights list
- (6) General Admission Passes
- (2) Keynote Passes
- (4) Comped customer Passes
- (10) Customer Passes @ 50% off
- Linked logo on githubuniverse.com
- Logo placement on onsite signage
- Access to private sponsor lounge
- (6) Reserved timeslots in semi-private meeting pods
- Access to press list 24 hours before event
- Inclusion in Featured Partner email
- Sponsorship concierge
- First right for refusal for 2026
Learn more
Silver
Perfect for companies who need a combination of flexibility and strong brand impression, this level enables important conversations without the stress of setting up a large space.
Learn More
Overview
Silver Opportunities
Perfect for companies who need a combination of flexibility and strong brand impression, this level enables important conversations without the stress of setting up a large space. These demo kiosks include logo and brand colors in a spacious footprint on the second level of the community space.
Starting from: $50k
4 Available
What's included?
- 12’x4’ demo kiosk. Choice between 2 layouts. Note: all fabrication and fulfillment are included in cost of sponsorship
- Two (2) lead capture devices
- Host your own auxiliary event & we’ll amplify to attendees
- Export of attendee leads from sponsored sessions
- Access to attendee insights list
- (4) General Admission Passes
- (1) Keynote Passes
- (5) General Admission Passes @ 25% off
- (2) Comped customer Passes
- Linked logo on githubuniverse.com
- Logo placement on onsite signage
- Access to private sponsor lounge
- (4) Reserved timeslots in semi-private meeting pods
- Sponsorship concierge
- First right for refusal for 2026
What's not included?
- Logo on email communications footer
Learn more
Bronze
Interested in having a presence at Universe but aren't ready to commit to a larger package? This is a great way to get your product in front of attendees and plug in as an active member of our ecosystem.
Learn More
Overview
Bronze Opportunities
Interested in having a presence at Universe but aren't ready to commit to a larger package? This level has all of the same amenities as the Silver package, with a slightly smaller footprint.
Starting from: $35k
15 Available
What's included?
- 6’x4’ turnkey demo kiosk. Note: all fabrication and fulfillment are included in cost of sponsorship
- One (1) lead capture device
- Host your own auxiliary event & we’ll amplify to attendees
- Access to attendee insights list
- (3) General Admission Passes
- (5) General Admission Passes @ 25% off
- (2) Comped customer Passes
- Linked logo on githubuniverse.com
- Logo placement on onsite signage
- Access to private sponsor lounge
- (2) Reserved timeslots in semi-private meeting pods
- Sponsorship concierge
- First right for refusal for 2026
What's not included?
- Access to press list
- Dedicated PR support
- Logo on email communications footer or Keynote interstitials
Learn more
Signal
Designed for companies who don’t need a large onsite presence, these spaces engage attendees through memorable interactions and amenities across campus.
Learn More
Overview
Signal Opportunities
Designed for companies prioritizing brand visibility and strategic networking, this level ensures strong presence through logo placement, auxiliary events, and the opportunity to brand hands on engagement areas.
Starting from: $25k
3 Available
What's included?
- Custom branded activation or amenity area. Examples include: Barista cart, outdoor games, gourmet F&B activation, DJ stage
- Host your own auxiliary event & we’ll amplify to attendees
- (3) General Admission Passes
- (5) General Admission Passes @ 25% off
- Linked logo on githubuniverse.com
- Logo placement on onsite signage
- Access to private sponsor lounge
- (2) Reserved timeslots in semi-private meeting pods
What's not included?
- Onsite demo space
- Lead capture device
- Access to press list
- Logo on email communications footer or Keynote interstitials
Learn more
Add On
Looking to stand out even more at Universe? Spark connection and boost visibility with these additional opportunities.
Learn More
Overview
Add On Opportunities
Looking to stand out even more at Universe? Our add-on menu of sponsorable opportunities lets you create unforgettable moments, from surprise treats and creative brand touchpoints to hands-on sessions and live content. These enhancements are designed to spark connection, boost visibility, and fit right into the flow of the event in memorable ways.
Thought leadership
Networking
Amenities
F&B
Thought leadership
$15k // 125-200 capacity // 10 available
A short but impactful presentation focused on tips, tricks, and best practices for working in a specific product. Ideal for showcasing real-world use cases and practical takeaways.
* Thought leadership add-ons are only available to Silver, Gold and Platinum sponsors.Breakout Stage (40 min)
$10k-$25k // 50-400 capacity // 4 available
Join GitHub hosts for an unscripted conversation that puts your perspective in front of our global developer community. This is a unique chance to showcase your story alongside GitHub, with lasting reach long after the event.
Recess! Discussion Cohort (45 min)
$15k // 50 capacity // 2 available
A highly interactive gathering where two to three facilitators guide a group of 50+ attendees through dynamic small-group conversations on a specific topic of interest. Prioritizing active participation and collaboration, these discussion-driven sessions do not include slide presentations.
GitHub Podcast Interview (20 min)
$10k // recorded onsite at Universe for later streaming // 2 available
Join GitHub hosts for an unscripted conversation that puts your perspective in front of our global developer community. This is a unique chance to showcase your story alongside GitHub, with lasting reach long after the event.
After Hours on Campus
$18k-$30k pending attendee count // 2 available
Host your own branded event after Day 1 wraps right on the Universe campus: no offsite venue required. This rare opportunity lets you capture attendee attention immediately after the day's programming ends, with built-in foot traffic, seamless access, and all the buzz of being in the heart of the action. Includes a 2-hour hosted experience for up to 100 attendees, with cocktail hour catering provided.
Sunrise sponsor breakfast
$20k // 2 available
Kick off Day 2 with an exclusive, branded breakfast experience right on campus—perfect for setting a collaborative tone before the keynote. This sponsor-hosted event offers attendees a chance to mingle, fostering meaningful peer connections and conversations before the main program begins. Your brand will be front and center as the go-to host for morning energy and networking.
Recess! connect
$18k // 2 available
Host a targeted networking event or a delightful round of games in our dedicated peer-to-peer space, designed for authentic, small-group connection. This 45-minute session appears on the official Universe agenda so we can tag your target audience in the catalog filters.
Conversation cards kit
$10k // 1 available
Brand a deck of curated conversation starter cards distributed at key spots, helping attendees jumpstart meaningful dialogues. Great for introverts or anyone who wants a nudge to connect.
Outdoor game
$8k // 3 available
Sponsor a playful moment with a branded lawn game in our outdoor space. Fun, photogenic, and foot traffic-friendly, these games create natural gathering points that spark conversation. Pricing is per game. Includes: custom branded game of your choice.
Affirmation pod / Wellness corner
$20k // 1 available
Offer a moment of calm and cultivate attendee gratitude with a branded wellness nook—think soothing sounds, gentle lighting, and feel-good vibes. Includes: branding within the space and a shout-out in communications to attendees.
Charging nook
$12k // 4 available
A moment of recharge, literally and figuratively, featuring a visually branded rest area with fast charging ports and comfy seating. Includes: Half-meterboard with logo + messaging, table tents with QR codes and a literature rack.
Headshot booth
$20k // 1 available
High-quality, professionally lit portraits with light touch-ups—perfect for LinkedIn, conference bios, or personal branding. Includes: Branding on booth signage and in the digital delivery experience.
Charging Lounge
$25k // 2 available
Fully brand a large lounge for attendees to charge up and connect with each other. Includes: Brand-matched furniture, table tents with QR codes, meterboard with logo + messaging and a literature rack
Podcast booth takeover
$10k // 2 available
Use our fully-loaded podcast booth to record a special Universe-edition podcast. Bring in special guests of your choosing while they're in town. Includes: 1.5hrs in the booth plus raw footage/audio. Does not include post-production support.
Cloud spun - robot cotton candy machine
$15k // 1 available
Attendees love this robot-run cotton candy machine, with multiple flavor and shape options. Frontend fluff. Backend bot. 100% sweet. Includes: Branding on the machine and sticks.
Freeze commit popsicles
$10k // 1 available
A refreshing moment locked in time. Once you taste it, there's no going back. Includes: Branding on the popsicle stick and wrapper.
Barista Airstream
$35k // 2 available
Brew up brand love with a sleek, barista-served airstream in the outside hangout space. Includes: Branding on A-frame menu, specialty drink of choice, custom sleeves for hot beverages, 4 highboys in brand colors and table tents with logo + messaging + QR code.
Kernel corn
$9k // 1 available
Two-part treat: caramel corn and savory popcorn all mixed together. Pair both to get the full flavor because great things happen when you authenticate the right combo. Includes: Branding on the packaging.
Coffee Cart
$15k // 2 available
Brew up brand love with a centrally-located coffee cart. Includes: branding on the cart and custom sleeves for hot beverages.
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$15k // 1 available
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Sponsor experience
With a focus on building the best developer experience possible, Universe 2026 will give you a new way to showcase your brand. We help you find the sponsorship opportunity that’s right for you, and you make the connections as it comes to life.
Turnkey
You bring your brand vision, we’ll do the heavy lifting. With the help of our experiential design agency, we’ll bring your physical and digital presence to life.
Bespoke
We understand that no two sponsors are alike. We’ll work with you to customize your sponsorship so that you can get in front of the right people at the right time.
Beyond the booth
Let your dollars go further with a sponsorship that fosters high-quality conversations that drive impact––from surprise and delight add-ons to curated opportunities for connection.
Survey results
This data is based on responses from our 2025 exhibitor survey.
Sponsorhip Objectives
What were my primary objectives for sponsoring GitHub Universe?
Objectives Met (on a scale of 1 to 10)
My sponsorship met my objectives (on a scale of 0 to 10)
Impact Rating
I had impactful conversations with Universe attendees (on a scale of 0 to 10)
Plans to sponsor in 2026
How likely are you to sponsor GitHub Universe in the future? (on a scale of 0 to 10)
More than a global conference
We stand by the values below to help us craft unparalleled experiences that fosters our community’s loyalty and desire for more year after year.
People > pitches
Our community wants to see products in action and have conversations about them, not get product pitches at every turn.
Passion > consensus
Universe aims to amplify the ideas that challenge us from a wide range of people and industries, not just the most popular ones.
People > technology
Universe tells the stories of the individuals behind the tools, not just the tools themselves
Opportunity Comparison
Close
|
Benefits |
Platinum This level is for companies that want a top-tier presence at Universe with a totally bespoke, hands on activation. |
Gold Is positioning your company as a thought leader top-of- mind for your business? With placement right next to GitHub’s central activation and a large customizable booth, this level is for you. |
Silver Perfect for companies who need a combination of flexibility and strong brand impression, this level enables important conversations without the stress of setting up a large space. |
Bronze Interested in having a presence at Universe but aren't ready to commit to a larger package? This is a great way to get your product in front of attendees and plug in as an active member of our ecosystem. |
Signal Designed for companies who don’t need a large onsite presence, these spaces engage attendees through memorable interactions and amenities across campus. |
| 15’x15’ fully bespoke activation. Note: all fabrication and fulfillment are included in cost of sponsorship | |||||
| (1) Demo stage session & (1) choice of breakout session | |||||
| Three (3) lead capture devices with option to purchase additional | |||||
| Host your own auxiliary event & we’ll amplify to attendees | |||||
| Export of attendee leads from sponsored sessions | |||||
| Access to attendee insights list | |||||
| (8) General Admission Passes | |||||
| (3) Keynote Passes | |||||
| (12) General Admission Passes @ 30% off | |||||
| (6) Comped customer Passes | |||||
| (10) Customer Passes @ 50% off | |||||
| Linked logo on githubuniverse.com | |||||
| Logo placement on onsite signage | |||||
| Access to private sponsor lounge | |||||
| (8) Reserved timeslots in semi-private meeting pods | |||||
| Dedicated PR support for shared messaging around Universe | |||||
| Access to press list 24 hours before event | |||||
| (3) tickets to Day 0 | |||||
| Spotlight in Featured Partner email | |||||
| Sponsorship concierge | |||||
| First right for refusal for 2026 |
Please note
You are contacting GitHub about sponsoring GitHub Universe 2026. Please note this inbox does not respond to inquiries about external sponsorship requests.
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